Photo of the Week: The Strawberry Keepsake

Keepsake, a strawberry cultivar, is a mid-season, spring- bearing plant with outstanding flavor, sweetness, and tartness – not to mention juiciness and a pallet pleasing texture!  Compared with other strawberry cultivars, Keepsake fruit in storage exhibits a lower proportion of degraded and decayed fruit, leading to a longer shelf life, less waste, and more fruit for the dollar. The Technology was brought to fruition by meticulous breeding and selection processes, covered by a US Plant Patent, trialed under numerous agreements around the country and licensed to multiple parties in the US and Canada. 

Photo Credit: USDA ARS